FusionPro Links
Solutions Group
Print Service Provider
Creative Agency
Corporate Enterprise
Marketing Communications
Management (Web-to-Print)
MarcomCentral™
Optional Features
Marketing Communications
Personalization (VDP)
FusionPro Desktop
FusionPro Direct
FusionPro Server
FusionPro Links
Professional Services
Training Services
Production Services
Integrations
Feature Enhancements
Web-Based Personal URL and Campaign Tracking System
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New $995 Standard Pricing with Unlimited URLs* We have significantly reduced the purchase price of FusionPro® Links personalized direct marketing and campaign tracking solution, as well as eliminating ongoing usage charges for the development of personalized URLs (PURLs), to greatly expand the availability of this feature-rich marketing technology. Previously priced at $5,000 and $.02 per URL, the new standard pricing for FusionPro Links allows companies with virtually any size budget to access this valuable marketing technology. Competing products are an order of magnitude more expensive and include significant ongoing usage fees. In 2005, we implemented a similar strategy that changed the VDP software landscape. We drastically reduced the price of FusionPro Desktop from its original $4,200 cost to just a few hundred dollars. Since that time, over 11,000 licenses of the industry leading FusionPro VDP software solution have been sold accross the world over the course of continuously improved versions. Last November, FusionPro Direct, the powerful plug-and-play VDP server solution, was added to Printable’s suite of value price products and offered at just $2,995. *Pricing Details: The initial $995 cost includes up to 1 million active personal URLs. There is no cost, or limit, associated to the number of urls created over the course of the account. FusionPro Links is a vendor-hosted (SaaS) solution. A $500 annual maintenance fee will begin after a year of ownership to related to Printable's hosting maintenance cost. Webinar Schedule: Wednesday, November 18th (1:00 pm EST, 10:00 am PST) Click here to Register Wednesday, December 2nd (2:00 pm EST, 11:00 am PST) Click here to Register Tuesday, December 15th (1:00 pm EST, 10:00 am PST) Click here to Register |
FusionPro Links makes personalized direct marketing programs easy to implement, manage and document for you and your customers. With this vendor-hosted platform, users can create a customized online response experience with personalized URLs and microsites for variable data publishing (VDP) marketing campaigns, and manage these campaigns with a comprehensive suite of tracking and reporting features. By delivering a unique user experience, you can help your customers get improved response rates, greater conversion of leads into prospects and a measurable return on their marketing investment.
Benefits
Add an Innovative Cross-Media Solution to Your Résumé
Help your customers create a unique online response experience using personalized URLs, built in to direct mail or email, with microsites for VDP marketing campaigns that provide meaningful communication and inspire action. Now you’ve just moved from Printer to Partner.Robust Functionality Offered at an Unparalleled Price
Providing a full breadth of versatile features including flexible input controls and response notifications, sophisticated reporting, and custom HTML support, your customers can effectively create powerful 1-1 cross media campaigns at an affordable price.Eliminate the Direct Mail Stigmas
Personal URLs increase response rates and provide an easy method of tracking the results of direct mail campaigns. Email notifications of click-through and microsite activities are instantly delivered to give the sales and marketing teams the edge they need to close the deal.Keep Your Digital Equipment Up All Night
Personalized URL campaigns need personalized mail. That means more print work for you and your digital production team to keep your business running at full speed.Match Your Customer’s Brand, 100%
Satisfy the most particular creative manager’s need to precisely reflect corporate and campaign branding. Customized microsites can be built using virtually any html design tool.
- Create personalized URLs for each recipient in a VDP campaign
- Develop personalized microsites for each unique customer
- Collect data from each customer through the use of microsite surveys and delete selected responses from a campaign, as necessary for accurate reporting
- Alert sales and marketing of response data in real time with campaign activity notifications
- Detailed reporting functionality for campaign response data
- Export lists in CSV or XLS format to avoid the size limitations of the XLS format and Excel’s cutoff point of 65,000 data records
- Multilingual personalized URL support to avoid browser support limitations, assure special/foreign character data is properly maintained and confirm valid personalized URLs are generated from data
- Configure additional user types to receive notifications and allow administrator to set response notifications based on either first response or click-throughs for each personalized URL
