Solana Beach, CA – October 2, 2008 – Printable Technologies®, Inc., a leading provider of software as a service (SaaS) Web-to-print and personalized marketing solutions is demonstrating the latest in print-on-demand technology at The Green Media Show Conference & Expo, a sustainability-focused event produced by SustainCommWorld, and created by The Institute for Sustainable Communication (ICI) at the Marriott Copley Place in Boston, MA. The Green Media Show is the first conference to address sustainability in the contexts of media and business-to-business communications.
Printable is featuring its well-known FusionPro® Web collateral management system, designed to increase the relevance of business marketing materials through customization and just-in-time production. Businesses using this Web-to-print technology can minimize environmental impacts and improve internal workflow processes by ordering only the marketing materials they need, changing design and content without producing waste, decreasing warehoused collateral and reducing spoilage.
"No business is sustainable without being profitable," said John Genovese, Marketing Technologies Specialist for Printable Technologies. "We have talked to numerous Green Media Show attendees who are saying that Printable has the most exciting solution here. Not only are we showing companies how they can reduce their carbon footprint, but we are also showing them how to do it with greater operational effectiveness and a higher return on their investment."
Printable's FusionPro solution suite offers both Web-to-print systems (available in SaaS and server versions) and scalable personalization software to produce powerful, customized marketing campaigns. These "greener" communications reduce both the volume and wastefulness of unneeded printed materials and increase the effectiveness of marketing projects. In addition, detailed inventory tracking can help businesses save on costs associated with storage fees and reduce overrun or obsolete printed marketing materials.
To learn more about Printable's collateral on-demand solutions go to www.printable.com/FusionProWeb/ or contact Dustin Ritter at 800-220-1727.
About Printable Technologies
Printable is a leading provider of technologies for intelligent marketing for both enterprise users and print service providers. Built on open-architected collateral management technology, Printable offers both online corporate storefronts (available in both Software as a Service [SaaS] and server versions) and scalable variable data publishing (VDP) software to produce powerful personalized marketing campaigns. Printable technology integrates easily with a wide variety of ERP and content management applications, as well as production workflows from Hewlett-Packard, Canon, Xerox, Kodak and more.
For more information call 800.220.1727.